ITVX's New Week: Van der Valk, Long Lost Family, The Langham, TOWIE and The Heat

ITVX's early-August line-up shows the advantage of a streaming service connected to a major free-to-air network. New episodes benefit from broadcast promotion while viewers can catch up on demand, and some commissions are designed to generate streams beyond their overnight audience. Van der Valk's fourth series, Born Without Trace, Inside The Langham, new TOWIE and The Heat give the free service a broad early-August offer.

Van der Valk returns

Marc Warren reprises Commissaris Piet Van der Valk in a fourth series filmed in and around Amsterdam. Location remains a central part of the programme's identity, while new cases must continue developing the recurring team.

Born Without Trace

The Long Lost Family strand uses DNA and documentary investigation to help people abandoned as babies understand their origins. Responsible coverage should protect participants' privacy and avoid revealing outcomes before broadcast.

Inside The Langham

The factual series offers access to Britain's first grand hotel, combining staff stories, luxury service and institutional history. Its appeal lies in showing the labour behind an experience normally seen only by guests.

Reality and lifestyle

A new TOWIE series and Olivia Attwood's programmes provide conversation-led viewing that performs strongly in clips and social feeds. Episode availability may be tied to the ITV2 schedule.

The Heat

The Barcelona-based competition sends ambitious chefs to work with Jean-Christophe Novelli under the pressure of a summer restaurant. ITVX promotion positions the series as an accessible reality format with professional stakes.

How ITVX releases work

Many programmes are available free with advertising after or alongside broadcast, while premium subscribers receive ad-free access and BritBox content. Viewers should check whether a full series or only the latest episode has been posted.

What happens next

ITV schedules can change and some box sets appear only after first broadcast. Check the ITVX title page before publication. Because much of this content is free with advertising, the main check is scheduling rather than paywalls: what has actually been posted, and when.